Zorielle Velvet Cedarwood Lengthening Mascara

Zorielle Velvet Cedarwood Lengthening Mascara was reformulated twice before it left the lab. A lash or brow product judged entirely on its brush and its dry-down.

At the bench

House

Zorielle

Range

Kindred

Audience

Men

Product type

Mascara & Brow

Application area

Eyes

Routine step

Colour

Size

10 ml

Formula

Liquid

Texture

Lightweight

Finish

Satin

Skin type

All Skin Types

Targets

Sensitivity

Net content

10 Millilitres

Period after opening

9 months

Vegan

Yes

Cruelty free

Yes

Batch code

BP-11-1152

In practice

1. Wipe the wand once on the neck of the tube
2. Work from the root of the lash outward
3. Add a second coat before the first has dried
4. Comb through with a clean spoolie to separate

The format was chosen so the last third of the pack is as usable as the first.

The structured attributes below are import-ready and consistent across the whole range. Supplied as fictional sample data.